For over 50 years, starting from a family business to a holding company, NRTC Holding Group has been in the fruits and vegetables business since 1973. Following the most modern techniques in maintaining its quality standards and delivering its best to the customers, it is among the largest fruits and vegetables trading companies in the UAE.

The House of Fresh Fruits & Vegetables

ABOUT NRTC Trading Company

Fresh from Farm

We source and deliver some of the finest and fully enriched natural fruits and vegetables from exclusive farms

Organic Goods

Our Organic range of fruits and vegetables are produced without the use of any chemical fertilizer or pesticides which makes them 100% organic.

Premium Quality

We offer the best agricultural products whether they are fresh juicy fruits or nourishing vegetables to keep you healthy

100% Natural

We feel proud to say that all our products are completely natural without the use of any preservatives, hydrogenated fats, colors or flavors.

Fruit Plate

Quality Food

The Middle East Department is the first and oldest department in NRTC. We import more than 400 tonnes of fresh fruits and vegetables daily, from Lebanon, Turkey, Egypt, Saudi Arabia, Oman, Morocco and Jordan. The products are transported by land and sea to the Dubai Central Market. In the case of certain kinds of produce with a short shelf life, we import by air. The department has 11 state-of-the-art chiller sites with a total of 35 cold storage rooms, where the products are repackaged into PPs for immediate distribution within the UAE.

From our farms in the UAE and Oman, during the season we provide our local customers with the best fresh locally-grown cucumbers, tomatoes, romaine lettuce, marrows, capsicums, cabbages, eggplants, cherry tomatoes, cauliflowers, etc.

Our Core Competencies

Uncompromised Quality

We are dedicated to always supply the top quality fresh produce


Service Oriented

We strive to deliver the best solution and services to our customer.



We have been committed to this business for the last 50 years, our commitment and dedication is reflected in our high standard product and services on daily basis.



We work honestly, ethically and honorably.


Family culture

We believe our employees are our family and therefore we strive to be respectful, caring and compassionate with one another.


Community & Environmental practice

We act responsibly as members of the community in which we operate and we respect our environment by recycling, reusing and reducing our waste


Our journey began in 1973

with our dream of bringing the freshness of
premium quality fruits and vegatables to the budding market of dubai.


Today our business successfully

caters to a huge local and international market.

Our Achivements

NRTC firmly believes that healthy living is impossible without eating fresh and natural food. We continue to improve and upgrade our processing systems and methods and have recently acquired HACCP Certificate.



  • Dubai Municipality Award – Appreciation Best Continuing Efforts to Achieve Vision of Dubai Municipality (2015)
  • Office of the Sheikh Mohammad bin Maktoum bin Juma Al Maktoum (2011)
  • His Highness Sheikh Manae bin Hasher Al Maktoum – Dubai Pioneers (2010)
  • His Highness Sheikh Manae bin Hasher Al Maktoum – Dubai Pioneers (2009)
  • Dubai Municipality Award – Appreciation Best Continuing Efforts to Achieve Vision of Dubai Municipality (2011)

Our Media & Blog

Certifications & Affiliations