NRTC proudly participated in Clean UAE 2025, the 24th edition of the Emirates Environmental Group’s (EEG) flagship national sustainability campaign. This year’s initiative, held under the esteemed patronage of the UAE Ministry of Climate Change and Environment, continues to strengthen community engagement and environmental responsibility across the nation.

On Saturday, 6th December 2025, the NRTC Team gathered at the Half Desert in Bur Al Ruwayyah, Dubai, joining hundreds of other volunteers from government entities, private organisations, academic institutions, and local communities. Together, we took part in a large-scale cleanup activity focused on collecting, sorting, and removing waste to help restore and protect one of Dubai’s natural landscapes.

A Nationwide Sustainability Movement

Clean UAE is more than an annual campaign — it is a nationwide movement that embodies collective action. Designed to unite communities across all seven Emirates, the initiative plays a key role in supporting the UAE’s broader environmental goals and its vision for a sustainable, climate-resilient future.

In 2024, the campaign attracted over 83,000 volunteers and removed more than 43,000 kg of waste, with the majority successfully diverted for recycling. This year’s continued efforts aim to build on that momentum, mobilising even more individuals and organisations to make a meaningful environmental impact.

NRTC’s Commitment to Sustainability

As a leading name in the fresh produce industry, NRTC remains committed to environmental stewardship and responsible business practices. Our participation in Clean UAE 2025 reflects our continued dedication to:

• Supporting community-driven environmental initiatives
• Promoting the protection and conservation of natural ecosystems
• Encouraging eco-friendly habits within our workforce and local community

By joining hands with national partners and volunteers, we aim to contribute to a cleaner, and greener UAE for the future generation.

Moving Forward

Sustainability is an ongoing journey, and initiatives like Clean UAE serve as vital reminders of the impact we can create when we act together. NRTC is proud to be part of this collective movement and will continue to support activities that foster environmental awareness and action.

Together, we can build a more sustainable tomorrow — one small step, one cleaner space, and one community effort at a time.