Raising the Flag, Celebrating the Spirit of the UAE

This morning, NRTC team stood together to proudly raise the national flag — a moment that reflects our unity, gratitude, and shared pride in the nation we call home.

Every year on 3 November, the UAE celebrates Flag Day, a national occasion that embodies the values of unity, peace, and progress. The day commemorates the accession of the late Sheikh Khalifa bin Zayed Al Nahyan as President of the UAE in 2004, and continues to honor the vision of the country’s founding fathers — Sheikh Zayed bin Sultan Al Nahyan and Sheikh Rashid bin Saeed Al Maktoum.

A Moment of Unity Across Our Sites

At exactly 11 a.m., NRTC team joined the nationwide call to hoist the flag together. The air was filled with pride as the colors of the UAE — green, white, black, and red — waved high, symbolizing growth, peace, strength, and sacrifice. Employees, partners, and visitors participated in the ceremony, reflecting NRTC’s deep connection to the UAE’s journey of progress and its ongoing commitment to the nation’s food security and sustainability goals.

“Flag Day reminds us that the UAE’s strength lies in its unity. As a company rooted in the nation’s agricultural and food-distribution network, we take pride in supporting the UAE’s vision for self-reliance and prosperity,” said an NRTC spokesperson during the ceremony.

The Meaning Behind the Flag

Designed by Abdullah Mohammed Al Maainah in 1971, the UAE flag represents the unity and aspirations of the Arab world.

  • Green – growth, prosperity, and hope
  • White – peace and generosity
  • Black – strength and resilience
  • Red – sacrifice and courage

For NRTC, these colors also mirror our values — green for agriculture and sustainability, white for purity and service, black for perseverance through challenges, and red for the passion that drives our teams every day.

Celebrating Together, Growing Together

Flag Day is more than a ceremony — it is a reminder of the promise we share with this nation: to contribute, innovate, and grow responsibly under its flag.

At NRTC, we remain committed to nourishing communities, supporting local farmers, and driving innovation in the UAE’s fresh-produce industry — upholding the same spirit of progress that the flag represents.

Happy UAE Flag Day 2025 | One Nation. One Flag. One Future.

#UAEFlagDay #NRTC #UnderOneFlag #ProudlyUAE #FoodSecurity #Sustainability #TeamNRTC

From Farm to Home: Buy Organic Vegetables Online in Dubai

Organic Vegetables

Organic vegetables are more than a passing food trend. They are a commitment to healthier, more environmentally friendly farming practices, superior soil, purer water—and ultimately healthier people and a healthier planet. 

In this blog, we’ll explore what organic vegetables are, why they’re important, the types of organic vegetables, and how bulk production—especially by companies like NRTC—is changing the game. We’ll wrap up with how NRTC is moving from being just a distributor to also being a producer, and what this means for the future of organic produce.

What Is Organic Vegetables

Organic vegetables are produce that has not been raised with synthetic pesticides, chemical fertilizers, genetically modified organisms (GMOs), or irradiation. Rather, organic farming practices make use of natural fertilizers (such as compost and manure), rotating crops, companion planting, and biological pest controls. It’s not only to cultivate food; it’s to cultivate food the way that nature intended—improving soil health, saving water, preserving biodiversity, and minimizing pollution.

Key features of organic vegetables:

  • Grown in naturally fertile soil without artificial inputs.
  • No application of chemical pesticides or herbicides.
  • Non-GMO seeds or seedlings.
  • Soil health support practices: crop rotation, intercropping, composting.
  • Sustainable practices (water conservation, reduced tillage, etc.).

Why Organic Vegetables Matter

Health Benefits

Organic vegetables generally contain fewer residues of artificial chemicals. Some research indicates they might be higher in some nutrients, antioxidants, or phytochemicals. For individuals who are sensitive to pesticide exposure, organic vegetables provide reassurance.

Environmental Sustainability

  1. Soil health: Organic methods of farming construct soil organic matter, enhance structure, minimize erosion, and optimize nutrient cycling.
  2. Water quality: In the absence of synthetic inputs, there’s less likelihood of run-off contaminating waterways.
  3. Biodiversity: Organic farms are more likely to have a higher diversity of plants, insects, and wildlife.
  4. Lower carbon footprint: While organic yields might be lower, activities such as composting, cover cropping, and less use of synthetic fertilizers usually reduce greenhouse gas emissions per acre.

Food Security and Resilience

Against climate change, unstable weather, and supply chain interruption, organic agriculture may provide resilience. Healthy soils contain more water, retain nutrients more effectively, and bounce back more quickly after stress. Areas that invest in organic or sustainable agriculture tend to fare better under changing conditions.

Types of Organic Vegetables

Organic vegetables exist in a variety of shapes, sizes, and forms. Some of the most common types/categories are:

Organic Vegetables Online in Dubai
All of these categories have varying nutrient content and growing requirements. Organic standards for certification guarantee that by category, the produce is grown to strict standards.

Bulk Produce of Organic Vegetables

When we speak of bulk produce, we mean large-scale organic vegetable cultivation and supply—sufficient to supply supermarkets, food service operations, and major buyers instead of farmers’ markets or local markets.

Bulk producers have unique challenges:

  • Ensuring consistency of quality (taste, size, freshness).
  • Providing supply stability across seasons.
  • Controlling organic input costs (organic fertilizers, pest management) which tend to be higher.
  • Dealing with logistics: cold storage, transport, packaging, traceability.
  • But mass production has its advantages as well:
  • Economies of scale allow for lower cost per unit.
  • Potential to make sustainable infrastructure investments—solar energy, drip irrigation, big composting units.
  • Capacity to minimize environmental footprint on a bigger level.
  • Improved contribution to enhancing food security by bringing healthy organic greens within reach. 

NRTC: From Distributor to Producer

A good instance of how a business ventured into the bulk organic vegetables business is that of NRTC. Although NRTC was classical in its reputation as a fresh produce distributor, its recent actions exhibit a tactical initiative for upstream integration. Based on their announcement:

  • NRTC purchased Al Hashemeya Farms in Egypt, which is one of the Middle East region’s largest privately owned agricultural estates. 
  • The farm covers approximately 10,000 acres, with advanced infrastructure—solar-powered water systems, center-pivot irrigation, etc.
  • It has a potential yield capacity of up to 70,000 tonnes.

By owning and operating farms, NRTC has end-to-end control—from how the vegetables are farmed, to harvested, to delivered. This can lead to tighter control over quality, improved traceability, more secure supplies, and potentially superior prices for customers because there are fewer middlemen. It also enables investment in sustainable farming practices at scale.

Conclusion with NRTC

Organic vegetables aren’t merely a niche play—they are a key component of sustainable agriculture, public health, and environmental protection. As demand increases, so too does the imperative for stable, large-scale, sustainable producers. Businesses such as NRTC illustrate the model shift: from distribution alone to farming, from reliance on outside suppliers to having farms of their own, and from splintered supply chains to vertically integrated models.

When organizations take action at each step—soil, seed, water, harvest, distribution—not only do they enhance quality and safety, but also make organic vegetables accessible and affordable. For consumers, it translates into fresher, healthier fruits and vegetables. For communities and the planet, it translates into a better environment, resilience, and long-term food security.

Rockit Apples Activation Creates Buzz Across Riyadh and Al Khobar

 

NRTC Group recently delivered an exciting in-store activation for Rockit Apples across multiple Carrefour outlets in Saudi Arabia, bringing the brand’s global “Snack Smarter” experience directly to consumers in the region.

The promotion, held in key Carrefour locations including Granada, Khorais, and Tala Mall in Riyadh and Rashid Mall in Al Khobar, attracted strong footfall and enthusiastic participation from shoppers of all age groups.

A Successful Activation by the Numbers

  • 🍎 10,000+ samples distributed across four Carrefour locations
  • 💬 Exceptional consumer feedback and engagement throughout the campaign
  • 🛒 Notable uplift in on-site sales driven by real-time sampling and promotions

The campaign showcased the growing demand for healthy, ready-to-eat snacks, positioning Rockit Apples as the go-to choice for busy families and professionals seeking convenient nutrition.

Collaborative Execution and Local Impact

The activation was made possible through close collaboration between Carrefour KSA and NRTC Group’s Saudi Arabia team, ensuring seamless logistics, product presentation, and customer engagement.

This initiative reflects NRTC Group’s commitment to empowering global brands like Rockit to expand their presence in the Middle East through strategic retail partnerships, effective local execution, and measurable market impact.

What’s Next?

Building on this success, Rockit Apples will continue to reach new consumers through a series of activations across additional markets in the GCC — delivering freshness, innovation, and global brand excellence with every bite.

📍 Stay tuned — the #RockitCrunch journey continues!

Sustainable Farming: A Paradigm Shift in Agriculture for a Greener Climate in the UAE

Sustainable Farming

Sustainable Farming guarantees the accessibility of food, the well-being of the environment, and the welfare of society. With the UAE focused on food imports and an arid climate, the more logical course of action would be to pursue more sustainable agriculture. In this blog post, we will analyze sustainable farming in the UAE and its key architectures and frameworks, case studies, advantages, renewable energy possibilities, the importance of local and organic food production, government frameworks, and the role of organizations like NRTC Group catering to this transformation. 

What Is Sustainable Farming?

Sustainable farming (or agriculture) involves the responsible and rational use of soil, water, and biodiversity, and maintaining socio-economic balance. In the case of UAE, the sustainability relates to scarce potable water, high temperatures, limited land, and food insecurity. As cited in reports, a number of water conservation irrigation systems, pest bio-management, crop rotation, and other eco-friendly farming techniques are being adopted in a bid to reduce the use of the environment. 

Sustainable Farming in the UAE: NRTC Strategies

Unique technologies have emerged and been adopted to enhance more sustainable farming practices across the UAE: 

  1. Hydroponics- Growing plants in nutrient solutions without soil, which uses much less water and allows production in controlled environments. 
  2. Vertical Farming- Plants are grown in stacked layers; ideal to maximize output on limited land, and allows water and energy to be saved while growing year-round. 
  3. Aquaponics- The pairing of fish farming with the growing of plants. Plants gain nourishment through the fish waste and create a closed loop. 
  4. Precision Irrigation and Smart Sensors- The incorporation of drip irrigation, automated systems, and moisture sensors delivers water to a specific area and at a specific time. 

Sustainable Farming Examples

The use of hydroponic systems alongside greenhouses dramatically lowers the land and water use of the sophisticated sustainable farming practice. 

Vertical farming in peri-urban and urban zone allows the growing of fresh produce proximal to the city. 

The practice of aquaponics allows fish and vegetables to be grown on the same farm, optimizing the resources and maximizing the outputs. 

The Importance of Sustainable Farming

In UAE and similar arid regions, water and resources are limited and must be preserved. These sustainable farming techniques like precision irrigation and hydroponics preserve resources.

Benefits of Sustainable Farming

Conservation of Water and Natural Resources – Saving Water Is Vital in water-scarce regions such as the UAE. Precision irrigation and hydroponics are excellent methods for achieving this. 

Increased Food Self-sufficiency – Increased production for the local market reduces the need for imports. 

Natural and Ecological Balance – Reduction in the rate of soil erosion; lesser use of chemicals for pest control; an increase in overall biodiversity.

Economic Sustainability – Lower operational expenses due to significant conservation of water and energy; added opportunity of charging a higher price for organic and local produce.

Community Gains – Increased employment opportunities; enhanced training; improvement in the availability of nutritious food.

Renewable Energy Solutions

In the UAE, several innovations are promising. To achieve full sustainability in agriculture, energy issues must also be addressed.

Solar Energy Systems – Solar energy, especially in hot climates, can be used to power irrigation pumps, greenhouses, and lighting. 

Wind Energy Systems – Moderate Windy Coastal Areas can use small to medium Wind Turbines as a complement to solar power. 

Bioenergy and Biofuels – The production of biogas or biofuels using agricultural waste or by-products helps to minimize waste and close the cycle. 

Encouraging the production of Organic and Local Food

Increasing the number of farmers’ markets so people can buy local organic products directly. 

Establishing retail agreements whereby supermarkets and local shops give preference to local, organic products.

Culinary experiences—restaurants, food festivals—cooking with local, organic ingredients, raising consciousness.  

Government Actions and Policies Advocating for Sustainability within the UAE

The UAE government has designed and implemented several strategies and policies at the macro level intended to promote the practice of sustainability agriculture.  

National policy frameworks such as the National Food Security Strategy and the UAE Green Agenda articulate objectives of reducing dependence on imports, enhancing land-use efficiency, and ensuring sustainability of these functions over the long term.  

Micro and regional policy measures: financial subsidies, low-interest loans, and tax incentives for early adopters of innovative technologies for sustainable agriculture and agribusiness practices.  

Investments in R&D, education, and training to develop site-specific technologies appropriate to the UAE’s climate (saline soils and high temperatures).  

Transforming and Revitalizing Sustainable Agriculture with NRTC Group

The NRTC Group is one of the major players in the agricultural and food supply for the UAE, and as such, has the potential to spearhead the sustainable farming revolution. Below are some of the ways they can do so.  

Investments in local hydroponic or vertical farms to grow fresh vegetables and thus reduce imports and the overall carbon footprint.  

Collaboration with agri-tech companies to implement smart irrigation, sensors, renewable energy, and biogas systems.

“Providing training and logistical assistance with supportive access to markets while integrating organic and local producers into their supply shack to strengthen their supply chains.

Representing and/or partnering with the government on certain policies and perhaps on the use of certain incentives within the sFS agri-food system to promote integration of sustainable practices on their farms as well as in their supply chains and retail activities.”

Conclusion

Undoubtedly, the most viable form of agriculture that the UAE can practice, given the climatic and physical constraints of the deserts in the country, the limited availability of fresh water, and the over-dependence on imported food, is sustainable farming. Employing and integrating modern farming techniques such as hydroponics, vertical farming, and aquaponics, coupled with the deployment of renewable energy and government initiatives to promote organic farming, is imperative. It is the collective duty of the NRTC Group, policymakers, agri-food system researchers, and farmers to take the lead in transforming the agricultural practices to support the country’s greening efforts.

World Food Day 2025: Hand in Hand for Better Foods and a Better Future

 

Today, on World Food Day, we stand in solidarity with the global community to address one of humanity’s most critical challenges: creating a food-secure world for all. This year’s theme, “Hand in Hand for Better Foods and a Better Future,” is a powerful call to action. It reminds us that transforming our global food systems is a collective mission that requires every sector, every nation, and every individual working together.

At NRTC, we believe that food is the foundation of good health, sustainable livelihoods, and thriving communities. As a company deeply involved in fresh produce sourcing, logistics, and distribution, we see firsthand the power of working hand in hand — from farmers and suppliers to retailers and consumers — to make a positive impact on our food systems

Building Resilient and Sustainable Food Systems

Today, global food systems face mounting challenges: climate change, resource depletion, and unequal access to nutritious foods. Addressing these issues requires shared responsibility and innovation. Through strategic sourcing, quality control, and sustainable practices, NRTC continues to play its part in promoting resilience and reducing waste across the supply chain.

We collaborate with trusted local and international partners to ensure that fresh, high-quality produce reaches consumers efficiently — supporting both environmental sustainability and economic growth. Every step in our process is guided by the belief that better food practices today will secure a better tomorrow.

Working Together for a Better Future

The 2025 World Food Day theme reminds us that no single entity can transform the global food landscape alone. Governments, businesses, farmers, and consumers must come together to promote sustainability, equity, and innovation.

At NRTC, we are proud to contribute to this global movement through our commitment to:

Strengthening partnerships with growers and producers

Ensuring food quality and safety through rigorous standards

Reducing food waste through efficient distribution

Supporting healthier food choices for communities across the region

As we celebrate World Food Day, we reaffirm our dedication to working hand in hand with our partners and communities to build a food-secure, sustainable, and healthier future for all.

Why Blueberries Are a Superfood You Should Eat Every Day

Blueberries

Blueberries, known as “nature’s superfood”, are tiny, sweet, and full of an impressive nutritional load. From their bright color to their sour-sweet flavor, blueberries have captured the hearts of health-aware people all over the globe. Full of vitamins, antioxidants, and dietary fiber, they are not only a tasty fruit but also a powerful friend in maintaining general well-being.
In this blog, we’ll explore the different types of blueberries, their incredible health benefits, and why they hold such an important place in our daily diets. We’ll also highlight how trusted suppliers like NRTC Group play a key role in delivering fresh, high-quality blueberries to consumers.

Types of Blueberries

Blueberries come in different varieties, each offering a unique taste, size, and growing condition. The four main types include:

1. Highbush Blueberries

These are the most widely available type of blueberries available in stores around the globe. Highbush blueberries are bigger, juicier, and suitable for temperate climates. They are well-suited for fresh eating, smoothies, and desserts.

2. Lowbush Blueberries

Also referred to as “wild blueberries,” these are smaller but have a more concentrated flavor than highbush varieties. They thrive in colder climates and tend to be utilized in jams, baked products, and frozen packs owing to their stronger flavor.

3. Rabbiteye Blueberries

Native to the southeast United States, Rabbiteye blueberries are bigger and do well in warmer climates. They are rugged, durable, and ideal for long-term storage or shipping.

4. Half-High Blueberries

Half-high blueberries are a hybrid of highbush and lowbush varieties and possess the cold hardiness of lowbush combined with the size and taste of highbush and thus are ideal for both commercial production and home gardens.

Health Benefits of Blueberries

Including blueberries in your diet gives your body a daily dose of wellness. Here are some of their major health advantages:

1. Full of Antioxidants

Blueberries are full of antioxidants, especially anthocyanins, which account for the rich blue color. The antioxidants neutralize free radicals in the body, lowering oxidative stress and the ageing process.

2. Good for Heart Health

Daily intake of blueberries is associated with a lowered risk of heart disease. Blueberries assist in decreasing bad cholesterol (LDL), enhance the health of arteries, and maintain healthy blood pressure.

3. Enhances Brain Function

Research indicates that the antioxidants in blueberries can slow down aging of the brain and enhance memory. They are commonly called “brain berries” due to their potential for enhancing cognitive functioning.

4. Digestion Aid

With their rich content in fibre, blueberries ensure good digestion and can help to avoid constipation. A high-fibre diet also ensures good gut health in the long term.

5. Immune System

Rich in vitamins C and K and other nutrients, blueberries contribute to making the immune system stronger so that the body gets better protection against diseases.

6. Weight Management Support

Low in calories but rich in nutrients, blueberries make a great snack for individuals seeking to lose or maintain weight. They are good in satisfying the sweet tooth without introducing unwanted sugars.

The Significance of Blueberries in Healthy Living

In today’s fast-paced world, it’s easy to overlook the importance of natural, nutrient-rich foods. Blueberries provide an easy and tasty way to bridge that gap. Whether eaten fresh, blended into a smoothie, tossed in a salad, or added to desserts, blueberries add both flavor and nutrition to meals.

They are versatile enough to be consumed by individuals of all ages—from children requiring necessary vitamins for growth to adults who want to ensure good health. Blueberries are also highly endorsed by nutritionists and dieticians as a “daily fruit” due to their wide range of health benefits.

NRTC Group: Providing Fresh and Quality Blueberries

Where obtaining the best and freshest fruits is concerned, the NRTC Group is a name that comes to mind. Being one of the top fresh fruit and vegetable suppliers, NRTC Group makes sure customers receive top-class blueberries direct from reputable farms.

By placing quality, freshness, and timely delivery at the forefront, NRTC Group is instrumental in making nutrient-dense fruits such as blueberries readily available to homes, restaurants, and retailers. Its dedication to excellence means that consumers can fully realize the flavor and health benefits of blueberries with no compromise.

Conclusion

Blueberries are small in stature, but their health benefit are huge. With several types to select from, numerous health benefits to offer, and phenomenal culinary versatility, blueberries well deserve to be called a “superfruit.”

Thanks to suppliers like NRTC Group, enjoying fresh and nutrient-rich blueberries has never been easier. So, the next time you’re looking for a snack or a healthy addition to your meal, remember to reach for these little blue gems—they’re as good for your taste buds as they are for your body.

The Future of Vertical Farming in The UAE

The United Arab Emirates has long been at the forefront of innovation—transforming desert landscapes into global hubs and investing in technologies that redefine possibilities. Among the most promising advancements in recent years is vertical farming, a modern agricultural method that could play a key role in ensuring the nation’s food security and sustainability.

The UAE currently imports between 80–90% of its food.  This is driven by limited arable land, scarce freshwater resources, and harsh climate conditions. Traditional farming faces steep challenges in this environment. Vertical farming provides an alternative by growing crops in controlled indoor environments using hydroponics and aeroponics. These systems can produce food year-round, with up to 90% less water compared to conventional agriculture, making them particularly well-suited to the region.

The opportunities ahead are significant. Vertical farming directly supports the UAE’s Food Security Strategy 2051 by reducing reliance on imports and enhancing local production. It also represents an important frontier for innovation.  Artificial intelligence, the Internet of Things, and renewable energy are being increasingly integrated into farming systems to make them more efficient and sustainable. Beyond large-scale production, vertical farms are also finding applications within cities themselves. Modular units are being installed in hotels, supermarkets, and residential communities. This urban integration not only shortens supply chains but also brings consumers closer to the source of their food. There is also potential to build an export market for premium, locally grown produce tailored to regional demand.

Nevertheless, several challenges remain. Vertical farming requires high initial investment and significant operating costs. Energy demand continues to be a concern, though greater use of renewable energy is helping to offset this. The variety of crops that can be grown in vertical farms is still somewhat limited, but ongoing research is gradually expanding the range. Just as importantly, the industry will require a skilled workforce in agritech, automation, and data-driven farming in order to scale sustainably.

Looking ahead, vertical farming is poised to become a pillar of the UAE’s food ecosystem. The country’s commitment to sustainability, combined with increasing public–private collaboration and global investment, provides a strong foundation for growth. By embracing innovation and fostering partnerships, the UAE is moving closer to creating a self-sufficient, climate-resilient ecosystem. The journey is still at an early stage, but vertical farming stands as one of the most vital steps toward a greener and more food-secure future.

#VerticalFarming #SustainableAgriculture #FoodSecurity #AgriTech #Innovation #SmartFarming #FutureOfFarming #GVF2025 #GlobalVerticalFarmingShow #NRTC #NRTCFresh #UAE

Strawberry – A Sweet and Super Fruited

Strawberry

Globally loved due to its taste and bright red colour, strawberries are perhaps one of the best fruits. Strawberries are delightful to eat along with smoothies or desserts, they have a lot of nutritional benefits as well. Known as the “queen of berries,” this fruit is as versatile as it is healthy.

NRTC Group has earned its reputation as a trusted source for fresh fruits and vegetables, including premium-quality strawberries. Their consistent supply makes them a go-to choice for families, cafes, and hotels throughout Dubai and the UAE.

Strawberry – Nutritional Benefits

When thinking of deserts or sweetened fruits, strawberries seem to make the picture. Yet most do not know that strawberries are a mega source of vitamins, minerals, and are packed with antioxidants making them a superfruit.  

High in Vitamin C 

Strawberries, rich in Vitamin C, are incredibly beneficial for one’s health, a single serving contains more Vitamin C than an orange. Vitamin C helps the body defend against diseases while also helping in maintaining and preserving the skin’s health. Vitamin C also helps in collagen production, which keeps skin youthful and glowing.

High in Antioxidants 

As a member of the antioxidant family, strawberries are rich in anthocyanins and ellagic acid which fights free radicals in the body. Studies show that these antioxidants are capable of reducing inflammation, improving heart health, and protecting against chronic diseases.

Good for Heart Health 

Studies show that taking strawberries repeatedly can improve cholesterol levels and lower blood pressure which then results to improving cardiovascular health as a whole. In addition to that, the potassium content in strawberries also helps improve blood pressure levels.

Supports Weight Management

Strawberries are a perfect snack for weight watchers as they are low in calories and high in fiber. They contribute to feeling full, enhance the process of digestion, and can be taken without guilt in smoothies, salads, and yogurt.

Culinary uses of strawberries

With their sweet flavor and adaptability, strawberries are certainly a desired ingredient in many kitchens around the world. They can be eaten for breakfast, lunch, and dinner, and are a major ingredient in a lot of different recipes.

Strawberries in Breakfast

Strawberries are widely known to enhance a variety of breakfast items. They can be added to pancakes as a topping, serve as a side for cereal, or they can be blended to make a refreshing juice which is perfect for breakfast.

Strawberry Desserts 

Strawberry desserts are loved all around the world. From creamy cheesecakes and indulgent ice creams to freshly baked tarts, these treats owe their irresistible sweetness and flavor to the freshness of strawberries.

Smoothies and Other Beverages 

Both children and adults seem to enjoy strawberry smoothies and shakes ever so much. They have a unique tangy and sweet taste that can be enjoyed with yoghurt, milk, and other fruits.

Farming Strawberries and Supply Dubai

The modern approach to agriculture and the constant need for fresh fruit and vegetables in Dubai have helped to elevate the status of strawberries and made them vital to the local market. It has ensured the best strawberries in the market.

The NRTC Group has existed for more than 50 years. It is one of the first companies to import fresh fruit and vegetables to the United Arab Emirates. The NRTC Group has developed itself over the years by forming good relationships with many of the world’s reliable strawberry and fruit farms. The prime aim is to provide fresh fruit to the customers. Therefore, it is a farm-to-table service and has direct access to farm fruit. The supplies include: retail chains, restaurants and households. All of it is through online access, making it easy for every customer to access and get strawberry any day and time.  

Why NRTC Group strawberries?

The strawberries are guaranteed to be fresh upon delivery. NRTC Group strawberry quality control processes ensure every direct supply fruit is fresh and has optimum flavor.  

Renowned for quality, NRTC Group has over 40 years of experience and is well known for a perfect supply of fruit and vegetables.  

All customers whether for business or personal use are ensured by NRTC Group to get swift, dependable supply delivery to any point in Dubai or the United Arab Emirates.

Conclusion

 In addition to being tasty, strawberries are highly nutritious as well. They improve the heart’s health, and the skin’s radiance, and are infact, a superfruit that should be in every home! For the people of Dubai, where quality and freshness are paramount, NRTC Group guarantees year-round availability of the premium strawberries. 

So the next time you need a sweet treat that’s healthy, remember, strawberries from NRTC Group will satisfy your craving while promoting your well-being.

NRTC at Fruit Attraction 2025, Madrid: Strengthening Global Fresh Produce Connections

At NRTC, we believe in building bridges between farms, markets, and communities. That’s why our team is proud to participate in Fruit Attraction 2025, held at IFEMA Madrid — one of the most influential global events in the fresh produce sector.

Fruit Attraction is more than a trade fair; it is where the world’s fruit and vegetable industry converges to exchange knowledge, showcase innovation, and foster new partnerships.

With participants from over 135 countries, the event highlights future trends shaping our sector — from sustainable farming techniques and eco-friendly packaging to digital platforms and traceable supply chains.

For NRTC, this journey reflects our continued commitment to:

  • Enhancing the UAE’s food security through global sourcing and local partnerships.
  • Exploring innovative technologies for smarter logistics and cold chain efficiency.
  • Identifying value-added opportunities in fresh produce processing, packaging, and eCommerce.

Our presence at Fruit Attraction 2025 reinforces NRTC’s position as a trusted partner in the Middle East and beyond — delivering quality, sustainability, and innovation from farm to fork.

Beetroot: The Superfood Full of Nutrition

Beetroot

Beetroot is perhaps one of the most nutrient-dense vegetables there is. Along with improving the taste and even the appearance of your meals, it also offers countless health benefits. With the increasing demand for fresh and organic vegetables, suppliers like NRTC Group are making sure that the vibrantly colored root vegetable is available for households in the most nutritious and pure form.  

What Makes Beetroot a Nutritional Powerhouse  

  • Beetroot is fresh, earthy, sweet, and packed with:  
  • Important vitamins such as Vitamin C, Folate, and Iron.  
  • Powerful antioxidants like Betalains, which reduce inflammation.  
  • Dietary fiber that enhances digestion.  
  • Natural dietary nitrates that improve heart health and energy levels.  

Incorporating beetroot in your diet is a guaranteed way to improve your physical and mental health.  

Leading Health Benefits of Beetroot

  1. Boosts Heart Health  
    Studies indicate that beetroot enhances blood circulation and helps in blood pressure regulation due to its unique nitrates.  
  2. Enhances Stamina and Energy  
    Fitness enthusiasts and athletes swore by it for a reason; beetroot juice significantly improves stamina and endurance and shortens recovery time.  
  3. Supports Digestive Health  
    Beetroot contains high amounts of fiber which aids in the smooth functioning of the gut, making digestion effortless and efficient.
  4. Beetroot for Brain Function
    Enhanced blood circulation leads to sharper focus, improved memory, and a decreased risk of cognitive decline. 

Beetroot and NRTC Group – A Commitment to Freshness

To maximize the potency of beetroot, the product needs to be fresh. This is why the NRTC Group Fresh Beetroot Supplier has built a reputation for trust. NRTC Group is known to practice timely sourcing and sustainable supply chains which enable consumers to receive fresh and nutrient rich produces like beetroot. 

How to Enjoy Beetroot in Your Diet

  • Juices and smoothies – A delicious way to energize and start your day.
  • Salads and roasts – Venture beyond your usual boring meals by adding crunch and color.
  • Soups and curries – An earthy flavor that boost the taste and nutrition of your meals. 

Enhancing your meals with beetroot helps you gain the maximum nutrition value.

Conclusion

NRTC Group has made fresh and high quality beetroot easy to access, and with this, one can get the multitude of health benefits. Eating beetroot aids heart health, boosts energy levels, betters digestion and brain function, making beetroot a true superfood. With beetroot, one can living healthier and feeling stronger.